In September 2010, the IBM Summit at Start convened over 1000 British business leaders to collaborate over nine days on one of the key business issues of the 21st century; the economic, societal and environmental sustainability of the UK. As part of the Start initiative, inspired by HRH the Prince of Wales; IBM has continued to develop the ideas that the Summit delegates recommended
On Tuesday 1st November 2011, M7 will be attending a one day Summit of business leaders hosted by IBM, with the challenge of identifying new ways to engage and influence consumers to achieve sustainable behaviour change.
For more information and the chance to participate follow the link: http://www-05.ibm.com/uk/start-sustainable-future/index.html
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